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Advisors
Register now to manage accounts, create MAx Models and get access to our Knowledge Bank.

Account Holders
Create Account to manage your assets on the Jefferson National Account Management website.

close
Forgot your password?

Advisors
Register now to manage accounts, create MAx Models and get access to our Knowledge Bank.

Account Holders
Create Account to manage your assets on the Jefferson National Account Management website.

close
Forgot your password?

Advisors
Register now to manage accounts, create MAx Models and get access to our Knowledge Bank.

Account Holders
Create Account to manage your assets on the Jefferson National Account Management website.

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August 05, 2015

PlanAdviser: Advisers Using Robo-Advice for Older and Wealthier Clients

 

According to PlanAdviser’s recent article entitled “Advisers Using Robo-Advice for Older and Wealthier Clients,” Jefferson National dispels the popular belief that advisers are only offering robo-advice to younger clients.

Jefferson National’s inaugural Advisory Authority study found that registered investment advisers (RIAs) and fee-based financial advisers are, in fact using robo-advice for older and wealthier clients.

Editor Lee Barney notes that 52% of advisers are using robo-advice for clients with more than $1 million in investable assets. Barney also points out that among the advisers using robo-advice, 49% are using it for their younger Millennial clients—and another 49% are using it for their Boomer clients.

The article concludes with a quote from Jefferson National CEO Mitch Caplan, who says that “While there is no replacement for the value of holistic guided advice, our research demonstrates that this new generation of digital advisory solutions can be incorporated into a successful adviser’s practice to create greater efficiencies—and more value for their clients. The most successful advisers understand that rather than a threat, robo-advisers are, in fact, an important part of a comprehensive offering.”

Read more about Jefferson National's inaugural Advisor Authority survey.