open quoteThe average annuity charges you 1.35% of your assets every year (Morningstar 12/31/06). The majority of that money goes to pay the commissioned salespeople that sell most variable annuities.

FOR IMMEDIATE RELEASE

Jefferson National Contact:
Deborah Newman
Director Corporate Communications
212-220-5862
dnewman@jeffnat.com

Jefferson National's Monument Advisor One of First VAs to Add Ivy Asset Strategy Fund and Ivy High Income Fund

Flat-Insurance Fee Variable Annuity with Industry's Largest Tax-Deferred Investment Platform Further Expands to Help Fee-Based Advisors Manage Volatile Market

New York, NY and Louisville, KY - December 7, 2009 - Jefferson National's Monument Advisor, the first flat-insurance fee variable annuity with the largest supermarket of close to 200 tax-deferred investment options, is now one of only a handful of VAs to offer the award-winning Ivy Asset Strategy Fund and the Ivy High Income Fund, further expanding its lineup of unique investment options to help fee-based advisors and their clients diversify retirement savings and manage risk in this challenging market.

"As one of the only variable annuities partnering with Ivy Funds to offer their innovative Asset Strategy Fund, Jefferson National is responding to advisors' demand for an investment option with a more tactical management style and greater global diversification, while the addition of the Ivy High Income Fund provides advisors with the greater income potential in the growing market of high yield bonds and leveraged loans," said Laurence Greenberg, President and CEO of Jefferson National. "With 4x more subaccounts than the typical VA1, Jefferson National's Monument Advisor offers advisors and their clients a highly efficient tax-deferred vehicle for greater diversification, while helping them to capitalize on market trends and manage volatility."

Ivy Asset Strategy Fund uses a dynamic investment style with a flexible mandate that seeks opportunities in virtually any asset class around the globe and delivers competitive performance. Co-portfolio managers Michael Avery, recently named Rising Star in Investment News 2009 Adviser's Choice Awards, and Ryan Caldwell, recently named one of Institutional Investor's 2009 Rising Stars of Mutual Funds, can invest in any class at any time, and change allocations substantially over time, as economic conditions and opportunities within the market sectors dictate where global growth may occur.

Ivy High Income Fund provides competitive returns across varying markets, has more flexibility and a broader purview than typical high yield bond portfolios, allowing broader diversification to better manage volatility, while seeking to maximize returns for a given level of risk to offer greater income potential. The fund is managed by Bryan Krug, who brings a decade of expertise in the high yield market and distressed investing.

Ivy Funds was named the "Best Fund Family" in the mixed asset category for 2008 by Lipper Inc.2 In addition Ivy Funds was ranked #3 and its affiliate Waddell & Reed was ranked #1 in Barron's 2008 Fund Family Rankings for 5 year performance.3

Ivy Asset Strategy Fund and Ivy High Income Fund are among ten new Ivy subaccounts added to Jefferson National's Monument Advisor. The expanded lineup also includes five new Vanguard Funds and one new American Century Fund. Monument Advisor's tax-deferred investment platform offers 4x more funds than the typical VA1, including top performing bond funds from PIMCO, ultra low-cost funds from Vanguard, a range of alternative asset classes, and a suite of Rydex funds designed for dynamic trading. During the accumulation period, transfers between funds are unlimited4, allowing investors to adjust their portfolio, tax free.

With a flat-insurance fee of $20 per month5 no matter how much clients invest6, Jefferson National's Monument Advisor costs less than 91% of all competing VAs on a contract of $25,0007 and is uniquely positioned to meet the needs of the rapidly growing market of RIAs and independent fee-based and fee-only advisors. According to Cerulli Associates, assets in the RIA space are growing at an annual rate of 15%, one of the fastest-growing segments in the industry8, and more than 65% of brokers surveyed said they would be interested in going independent.9

About the Ivy Funds

The Ivy Funds had $26 billion in total assets under management as of September 30, 2009. The Ivy Funds are managed by Ivy Investment Management Company and distributed by its subsidiary, Ivy Funds Distributor, Inc. Neither entity is affiliated with Jefferson National Life Insurance Company.

About Jefferson National Life Insurance Company

Jefferson National Life Insurance Company offers retirement products for fee-based advisors and the clients they serve. Jefferson National believes that simple, low-cost variable annuities should be considered for a part of every American's retirement portfolio, and we've made it our mission to help all Americans save more for retirement by launching Monument Advisor, the first variable annuity with a flat insurance fee. Jefferson National serves more than 60,000 customers nationwide, and is domiciled in Dallas, Texas with authority in 49 states and the District of Columbia. To reach our advisor support desk, please call 1-866-WHY-FLAT (1-866-949-3528). To learn more, please visit www.jeffnat.com.

1The average variable annuity has 44 underlying fund options according to Morningstar data as of 12/31/08.

2Past performance is no guarantee of future results. Investment return and principal value of an investment will fluctuate, and shares, when redeemed, may be worth more or less than their original cost. Ivy Funds won the "Mixed Asset, Small Fund Group," ranking first out of 28 eligible fund families with less than $28 billion in total net assets.

3Past performance is no guarantee of future results. Waddell & Reed ranked 1 out of 53 firms based on asset weighted return over the 5-year period. Ivy Funds ranked 3 out of 53 firms based on asset weighted return over the 5-year period.

4See prospectus for limitations on transfers.

5Jefferson National's Monument Advisor has a $20 flat insurance fee on more than 97% of our underlying funds. Certain funds also have a transaction fee ranging from $19.99 to $49.99 per transaction, depending on the number of transactions per year. See the prospectus for details. Like other variable annuities, the customer pays fees of the underlying funds selected plus the fees of any advisor hired. The death benefit is equal to the contract value, and is subject to investment risk. An optional Guaranteed Minimum Death Benefit is available for an additional fee. Please see prospectus for details.

6Contributions in excess of $10 million are subject to Company approval.

7Morningstar data as of 12/31/08.

8Cerulli "Quantitative Update: Intermediary Markets," 2008.

9Cerulli "Quantitative Update: Advisor Metrics," 2008.

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Form #: JNL2009CL058 12/09

 

An investor should carefully consider the investment objectives, risks, charges and expenses of the investment before investing or sending money. For a prospectus containing this and additional information, please contact your financial professional. Read it carefully before investing. The summary of product features is not intended to be all-inclusive. Restrictions may apply. The contracts have exclusions and limitations, and may not be available in all states or at all times.

Variable annuities are investments subject to market fluctuation and risk, including possible loss of principal. Your units, when you make a withdrawal or surrender, may be worth more or less than your original investment.

Variable annuities are long-term investments to help you meet retirement and other long-range goals. Withdrawal of tax-deferred accumulations are subject to ordinary income tax. Withdrawals made prior to age 59 ½ may incur a 10% IRS tax penalty. Jefferson National does not offer tax advice. Annuities are not deposits or obligations of, or guaranteed by any bank, nor are they FDIC insured.

Monument Advisor is issued by Jefferson National Life Insurance Company (Dallas, TX) and distributed by Jefferson National Securities Corporation, FINRA member. Policy series JNL-2300-1, JNL-2300-2.

Form #: jef-pr-20061207